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Effective writing skills for public relations.
Effective Writing Skills for Public Relations is a valuable reference source on the basics of style and presentation with helpful hints on making the best use of written communication. It advises on how to write concisely using jargon-free language whilst avoiding overused words and phrases. This fourth edition includes new sections on website content and design, legal issues in websites and emails, what journalists look for in company websites, meeting the needs of your target audience, controlling and getting the best out of emails, writing and designing ezines, setting up online media centr.
HF5718.3 C1 | HF5718.3 | Main Library | Available |
HF5718.3 C2 | HF5718.3 | Main Library | Available |
No other version available